Alexandre Gerrits

From 22 Students to 115 Students

Alexandre Gerrits, owner of Gracie Jiu Jitsu St. Nicolas

Meet The Owner

Alex is the passionate owner of Gracie Jiu Jitsu St. Nicolas. With a deep love for the art and a commitment to building a strong community, he poured everything into his academy. But despite his dedication on the mats, growing the business side was proving to be a constant struggle.

The Problem

When Alex first connected with us in April 2024, his academy was stuck in a frustrating place:

  • Small student base: Only 12 students in his kids program and 10 in his adult program.
  • Limited visibility: Just 12 Google reviews, making it hard to build trust with new prospects.
  • Growth plateau: Despite his skills as an instructor, he couldn't figure out how to consistently bring in new students.
  • Wearing too many hats: Trying to teach classes, manage the business, and handle marketing all on his own.

Alex knew he had an incredible program to offer. He just needed the right partner to help get the word out.

The Turning Point

Alex made the decision to partner with Veuze Media and stop trying to figure out marketing on his own. He understood that to grow his academy to the next level, he needed a team that specialized in martial arts marketing and could deliver real, measurable results.

From day one, we implemented our proven systems designed specifically for martial arts schools: systems that consistently bring in qualified leads who actually show up and sign up.

The Results

The transformation at Gracie Jiu Jitsu St. Nicolas was nothing short of remarkable:

By The Numbers

  • Kids Program: 12 students → 55 students (358% increase)
  • Adult Program: 10 students → 60 students (500% increase)
  • Total Students: 22 → 115 students
  • Google Reviews: 12 → 52 reviews (333% increase)

The Proof: Before & After

Nothing tells the story better than seeing Alex's actual class sizes. Here's the transformation in his own academy:

Kids Program

Kids program after - packed class with students After
Kids program before - sparse class attendance Before

Adult Program

Adult program after - mats full of training students After
Adult program before - few students on the mats Before

The Transformation

  • Packed classes: Both kids and adult programs are now thriving with full classes
  • Strong reputation: Over 50 Google reviews establishing credibility in the community
  • Sustainable growth: A consistent flow of new students month after month
  • Freedom to teach: Alex can focus on what he loves, training students, while we handle growth

How We Got There

Alex's success came from a few key factors:

  • Martial arts-specific marketing: We didn't use generic gym marketing. We used strategies built specifically for martial arts academies
  • Lead quality focus: We didn't just generate leads. We generated leads that actually showed up and converted
  • Reputation building: We helped Alex build a 5-star reputation that makes selling easy
  • Consistent systems: No guesswork, just proven processes that deliver month after month

Final Thoughts

Alex's story is proof that even a smaller academy with a passionate owner can experience explosive growth with the right marketing partner. In just over a year, he went from 22 students to 115, a transformation that changed his business and his life.

If you're an academy owner who's tired of spinning your wheels trying to figure out marketing on your own, there's a better way. Alex found it, and so can you.

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